Solutions in Marketing from The Moran Group

Stay Informed And Inspired With Our Latest Insights.

The Moran Group invites you to explore the latest industry news, marketing strategy tips, and best practices our specialists have to offer from a range of advertising services.

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Top 5 Things Your Mobile Site Needs to Convert Customers

A website optimized for mobile devices is crucial for your business to succeed. Check out our list of the top 5 things your mobile site needs to convert customers!

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From Test Drives to Sales: YouTube Is a Valuable Part of the Buying Process

Customers utilize YouTube as part of their buying cycle, starting with test drive videos several months before buying, followed by competitive comparisons, and finally turning to in-depth vehicle feature videos right before deciding to visit your dealerships.

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Performance Max Deep Dive

Performance Max is a new automated, multi-channel campaign type. Since its introduction, many advertisers have been divided on the topic. To better understand the impact these campaigns can have, it is important to understand what they are and what makes them powerful.

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Latest on Apple Maps Update from The Moran Group Advertising

Apple has recently taken a big step forward in their competition with Google Maps with the recent Apple Maps update. The Moran Group Advertising in Baton Rouge is here to help explain what you need to know about this update!

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Hop On The AI Train for Your Business and Marketing Needs

The Moran Group Ad Agency breaks down AI highlights and how it can be used in your marketing efforts. Read the full blog for details!

Google Analytics 4 Frequently Asked Questions (GA4 FAQ)

Read some frequently asked questions and their answers in this insightful blog post by one of The Moran Group's digital analytics experts.